Our approach

In several countries Google is not the main search engine. Each local engine has its own rules, tools and technical needs, and we help you plan around them.

The Business Rover SEO team collaborating on organic search strategy for clients
Strategy backed by results.

We check whether the engine matters for your audience and what the legal and technical requirements are.

  • Baidu and mainland China

    Hosting inside China, an ICP license for many setups, Simplified Chinese content and fast local load times all affect visibility.

  • Yandex

    Regional targeting and its webmaster tools matter. Check legal and business factors before you invest in this market.

  • Naver

    Naver surfaces its own blogs and community content heavily, so strategy goes beyond your website.

  • Seznam

    Important in the Czech Republic, with its own webmaster tools and crawler.

Is This a Fit

Probably not a fit: You want results without local language content You cannot host or operate locally where it is required

Good fit

You plan to sell in China

You plan to sell in China, Korea or the Czech Republic

Good fit

You have local staff or a local partner

You have local staff or a local partner

Good fit

You want a realistic entry plan

You want a realistic entry plan

See what we would fix first on your site

Free · Reviewed by our team · No obligation

  • Free
  • No obligation
  • Team reviewed

Prefer to talk? Chat on WhatsApp | Call +1 628 946 8917 | Book a 30 min call

or talk to us

Our Process

How to Get Started

STEP 1

Assess the market and requirements

Assess the market and requirements

STEP 2

Set up technical basics

Set up technical basics

STEP 3

Research and publish local content

Research and publish local content

STEP 4

Measure by engine

Measure by engine

Frequently Asked Questions

Common questions about SEO for Baidu, Yandex, Naver and Seznam.

Often yes for China. Elsewhere a language folder or domain may be enough.
Free proposal · No obligation

Free Scan: Your Visibility in Google and AI Search

See where you rank in Google and whether ChatGPT, Perplexity, and AI Overviews mention your brand.

Free · Reviewed by our team · No obligation

  • Free
  • No obligation
  • Team reviewed

Prefer to talk? Chat on WhatsApp | Call +1 628 946 8917 | Book a 30 min call

or talk to us

FREE SNAPSHOT

Where does your site stand in Google and AI search?